New
For Your Endless Creativity
Fujifilm House of Photography. A brand experience centre aimed to inspire and encourage photographers to immerse themselves in the world of photography.
Cashback EOFY 2026
*Cashback from $50 to $800. AU res. only. Limit of 1 claim only per product per eligible claimant. Participating retailers only. Claims close 11.59pm AEDT 16/08/26. Cashback is via online redemption. For T&C’s visit www.fujifilmpromotion.com.au/cashback
Discover
The FUJINON lens range
FUJIFILM X | GFX & STEEN JONES
NEW IN: APPAREL
Created in collaboration with Australian-based artist Steen Jones, re-imagining Fujifilm's iconic film simulations onto everyday essentials.
More than full frame
GFX Series
Large format mirrorless digital camera system, achieving high level image quality.
Explore
X Series
Compact and lightweight APS-C digital camera system delivering full frame performance without the size and weight.
Discover Our
Instore Exclusives
Located in the heart of Sydney CBD, Fujifilm House of Photography offers consumers hands-on experience with our product range, access to an in-store studio, bespoke photo printing services and personalised consultations with the House of Photography team.
Instant Memories
Lights. Camera. Action
Studio
Create More
Printing
Powered by GFX
The Boutique
Create More
Personalisation
X-Series
Capture
Discover
The Gallery
Fujifilm House of Photography features The Gallery, showcasing content created on our X Series and GFX Series taken by our #Greenblooded collaborators.
